If you've been listening to Studio Sherpas for long, you know we believe that the greatest investment you can make is in the people you surround yourself with. As creatives, many of us get an uneasy feeling when we hear the word "networking" but as today's guest explains, real networking can be filled with heart, personality, and true, genuine connection.
Mike Kim is a marketing consultant, communications strategist, and copywriter who loves nothing more than giving back to the world through his podcast and conferences. His insights into what the number one thing you need to do to properly market yourself, his tips and tricks on connecting with influencers right from the start, and how you can stand out from the crowd to get yourself remembered, are priceless.
Mike also dives into why being a "connector" can ultimately lead to your biggest successes, and how you absolutely need to learn one critical skill every year if you want to level up your business. You will love hearing Mike speak because everything he says is actionable today and can lead to results quickly.
What is the critical skill you are learning in 2018? How will this skill help your business overall? Leave us a comment below!
In this episode:
Quotes:
"Everyone who is in business for themselves in a thought leadership brand or creative brand, they have mastered at least one thing. It doesn't mean that you're the best in the works but that's the best thing that you do. And, money flows towards mastery, that's how you make your living." (6:46)
"Business is really, really simple. Business is nothing more than solving a problem for profit. And, if you are going to go into business for yourself you might as well solve a problem that you want to." (14:05)
"It's all about that story. It's all about letting people know how you got into the business, what is it that drives you so that they can get to know you so that they can trust that you'll be around them shooting video. They are intimidated enough by the camera or any other creative pursuit." (41:24)
Links:
Follow Mike on Facebook | Twitter | Instagram
Influence and Impact Conference
How to Market Yourself Blog Post
Check out the full show notes page
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